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The latest insights
The Power of User-Generated Content for brands: Bringing Authenticity to Social Media
One strategy that has gained immense popularity is user-generated content (UGC) into social media strategies. In this current scenario of the ever-evolving landscape of s...
Content Marketing
Social Media
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October 4, 2023
The Role of Social Media in Building Trust and Authenticity for Brands
Social media has emerged as a powerful tool for businesses to connect with their target audience, build trust, and establish authenticity. 90% of people buy products or s...
Social Media
Social Media Management
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September 6, 2023
The Future of Digital Marketing: Specialist vs Generalist Digital Marketer
So you've decided you want to be a digital marketer. Awesome! This field allows you to grow, evolve and become a great professional. No doubt it is one of the profession...
Content Marketing
SEO
Social Media
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August 16, 2022
A Merry Social Media Christmas
Stores are starting to fill up with Christmas decorations, special promotions, and even our emails are starting to be full of special offers. Even if you are spending m...
Social Media
social media content
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December 17, 2021
Your company shouldn’t use TikTok! Or should it…
With 800 million users worldwide, this video-based Chinese social app is one of the fastest-growing social media platforms in the world. TikTok allows users to create s...
Social Media
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September 15, 2020
The Rise of Social Media: 4 Benefits for Businesses
With nearly half of the world population using social media channels, it’s hard to find a brand that isn’t on social media. So these platforms deserve your attention no...
Social Media
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July 24, 2020
Less Media, More Social! Vero and the Future of Social Media
It is undoubtedly true that the role social media plays in our everyday lives is extremely powerful. We are informed 24/7 by what happens in the world, we are entertai...
Social Media
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May 8, 2019